Understanding the Importance of Intangible Assets in Today’s Economy

7 benefits to attending ASA’s new Valuation of Intangible Assets and Special Topics course (BV303)

This new course presents key principles and real-world applications in the valuation of intangible assets. It includes internationally recognized guidance developed for the valuation of intangible assets in a financial reporting context including audit requirements for fair value matters.

Course materials emphasize subject matter specific to intangible asset valuation presented by FASB and IFRS releases, and those developed by task forces established by The Appraisal Foundation and/or the AICPA.

This advanced course is , conveniently scheduled just before the 2021 ASA International Conference on October 21-24, 2021 in Las Vegas. Students attending the class also receive a discount to the conference which starts October 24.  Contact ASA for more information.

To learn more, ASA sat down with course developer and instructor, Ray Rath, FASA, who gives insights into the importance of this course for business valuation professionals.

1. Enhance your firm’s competitive advantage – Great opportunity to provide your firm with a competitive advantage through the possible addition of the intangible asset specialty designation.

2. Streamlined approach to obtain intangibles specialty designation – Individuals can now obtain the intangibles valuation specialty designation with the completion of one course rather than two.

3. Personalized attention – By design, class size  will be small allowing the instructor to provide more personalized attention.
   
   
   
4. Updated course materials – The development of this course (BV303) allows for inclusion of the most important instruction modules from BV301 and BV302 streamlining the discussion and delivering the course material in a more efficient and studious manner. 

5. Information not readily available elsewhere – BV303 offers unique information not readily available from other sources.  The number of publications on intangible asset valuation is modest. BV303’s discussion of attrition measurement provides an in-depth treatment of the topic not observed in any other courses or publications.

6. Great CPE opportunity – BV303 provides up to 30 hours of continuing professional education credit.

7. Course developer and instructor – Ray Rath, FASA, brings his knowledge from a decade at one of the Big 4 accounting firms and his reputation has one of the foremost leaders in the practice of intangible asset valuation.  Most recently, Ray was the Editorial Advisor for the publication of the third edition of the BV Resources publication, Benchmarking Identifiable Intangibles and Their Useful Lives in Business Combinations.

Completion of this course is mandatory for individuals interested in obtaining the ASA’s Specialty Designation in Intangible Assets Valuation. Register here for this  course offering and attend live in Las Vegas or virtually from anywhere.