Message from the CEO

ASA’s CEO letter to members and friends

While Northern Virginia enters Phase 2 of the “Forward Virginia” plan, we have begun Phase 1 of reopening the office for our staff as of Monday, June 15, 2020. ASA has opened its doors to its staff, but it hasn’t been made a requirement for employees to return to the office at this time. Operations will be continued through a hybrid model throughout the summer or until further notice.

We’re very encouraged by the gradual reopening of ASA, but our main concern continues to be the health and well-being of our staff. To that extent, ASA and all employees are taking the proper precautions to help prevent exposure and the spread of the virus to our coworkers.

As with everything else, reopening our office will come in phases and we are hopeful that we will all be back at the office in the normal swing of things soon. In the meantime, I am grateful to have the opportunity to check in with the ASA staff face to face again, even if by maintaining a 6ft distance and wearing face masks while interacting.

Though we will only have a small amount of staff working in the office at a time this summer while the others remain working from home, I am confident that we will continue bringing the American Society of Appraisers into new heights.

In other news, I have been very busy virtually sharing important ASA updates with various groups this month.

On June 18th, I had the honor of attending ASA’s 9th Annual (1st Virtual) Fair Value Conference. Some highlights of what I spoke about include: partnering with Shannon Pratt on his 6th Edition of Valuing a Business, ASA’s Education Foundation backing our Fundraiser to help provide support to families of appraisers that have passed due to COVID19, ASA filing an amicus brief on behalf of its defendants in an ongoing ESOP case, and the progress we have made regarding CEIV.

I similarly participated in a recent virtual happy hour hosted by ASA’s Connecticut Chapter with our Chapter and Government Relations Specialist, Justin Kane and our ARM/BV/MTS Marketing Account Manager, Jessica Wilhelmy on June 16th where I spoke about the gradual reopening of the office. We were also joined by prominent branding coach, Rob Genovesi, who led the discussion on the importance of company branding and strategic ways to set yourself apart from other competitors. It was great to see the Connecticut Chapter putting forth this innovative idea to host a virtual happy hour for their chapter.

Though some states have lowered their social distancing restrictions, the regard for our member’s health and safety is still our leading concern, so we will continue hosting our educational offerings, meetings, and networking events virtually throughout the rest of the year.

I look forward to when our whole Community can meet face to face again; but being able to continue holding these stellar events, allowing myself and all ASA members from around the world come together and meet virtually from home, has made me feel more connected to ASA than ever. I truly appreciate everyone who has been able to attend our live virtual events and am proud to be part of such a strong society.

I am energized by the start of Phase 1 in reopening our office, and I look forward to continue seeing everyone at ASA’s upcoming virtual events.

To read more about my travels and other important news visit my Message from the CEO column on ASA’s Blog, or follow me on Twitter @johnniewhiteCEO and LinkedIn: www.linkedin.com/in/johnnniewhiteceo for more ASA updates.

 

Johnnie White, CEO

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