8th Annual Equipment Valuation Conference Recap

CLEVELAND, OH–The American Society of Appraisers (ASA) held its 8th Annual Equipment Valuation Conference on June 3-5, 2019 in Cleveland, Ohio at the Metropolitan at The 9.

Sponsored by ASA’s Machinery and Technical Specialties Committee, this annual event has grown to become the definitive source for the latest insights into equipment valuation. From its informative educational sessions on current market conditions and trends from experts in the field to hands-on equipment inspections, combined with ASA continuing education credits, valuable networking opportunities and a variety of entertainment options in the beautiful city of Cleveland, the Conference has garnered attention from appraisers, equipment management professionals, remarketers and industry service providers who have recognized the ROI provided.

Conference attendees enjoyed an exciting evening of Indians Baseball! Located above the first-base line, Club Seats were provided, enabling excellent views and amenities.

The conference featured sessions on the latest trends and issues impacting the machinery and equipment market presented by leading professionals. Guest speakers provided insight of the industry and its trends. This year’s lineup included: Mekael Teshome, Vice President & Senior Regional Officer, Federal Reserve Bank of Cleveland, who presented an Economic Update; John Russell, Senior Director of Government Relations and Business Development, ASA, with an ASA Update; and Kenneth M. Heyse, ASA, President and Managing Director, Plastics One Asset Advisors, LLC, with a Plastics Update.

Next, Brian Ferritto, Partner and Digital Marketing Strategist, 42connect, discussed: “How to Grow Your Business and Get More Leads Using Digital Marketing;” Otto Cuyler, President, Cuyler Food Pro, spoke on “Food Industry Trends and Machinery Value Insights;” followed by Kevin Sensenbrenner, ASA, Senior Vice President, Senior Managing Director, Asset Management, Stonebriar Commercial Finance, who delivered a presentation entitled: “It’s More Than Just a Number.”

Presenters also included Rob Slavin, Senior Valuation Analyst, Ritchie Bros. Auctioneers, who discussed Transportation; Brad Hartsburg, ASA, President, Fortress Machinery Appraisals and Consulting Inc., on: “The Only Thing That Matters is Yellow Iron;” and Joseph Joyce, Senior Sales and Purchasing Account Manager Russell Equipment Company, on: “How to Have Fun Appraising Forklifts.”

The American Society of Appraisers would like to thank Ritchie Bros. Auctioneers; Hilco Global; Appraisals for Industry; The Book, Machinery & Equipment Pricing Guides; Fleet Evaluator; Newmark Knight Frank; Asset Appraisal Corporation; Maynards; irontrax; Russell Equipment Company; Sencer Appraisal Associates; Taylor & Martin, Inc. Auctioneers; and Iron Solutions for their support.

To view additional photos from the event click here.