Spotlight on ASA’s New York City Chapter Rising Stars Event Recap

Editor’s Note: ASA’s New York City Chapter hosted an ASA Rising Stars Networking Event on Thursday, September 15, 2016 at the Connolly’s Pub in New York, NY. This event offered networking opportunities and a live broadcast of the Buffalo Bills vs. New York Jets football game. We got the opportunity to speak with Nicholas Tzoumas, ASA from Marshall & Stevens, Incorporated, one of the events’ hosts, to get the full scoop.

Why did your chapter create this event?new-chapter
This idea was driven by National’s initiative to attract a younger membership to the local chapters as well as the organization as a whole. Our goal was to reach out and connect with individuals who are ASA member as well as individuals who may not be as familiar with the organization but are interested in learning more in an informal setting. We thought that this was a great way of introducing them to the organization and showing them what we are doing in the New York City Chapter.

Can you give us a brief summary?
The event was setup cocktail style with high-top tables, open floorplans in a private area of the pub. We offered typical food served at a football game watch including mozzarella sticks, chicken wings, chicken fingers, etc. Everyone wore a name badge and networked with each other through the duration (even after) the event.  Other New York City Chapter officers and I tried to facilitate as many conversations as possible but in reality the room seemed to be flowing the entire evening without us getting involved.

Are you able to say that you hit the demographic you were hoping for?
I am very happy to say that we definitely reached our target audience. Looking at our attendance list about half were not part of the ASA organization and those who were members about 30 percent did not have the designation. It ranged from all ages but I would say about 90 percent were under the age of 40. This was by far one of the best attended events in recent years for the New York City Chapter.

 

Connolly's Pub & Restaurant on 14 E 47th St, New York, NY.

Connolly’s Pub & Restaurant on 14 E 47th St, New York, NY.

Does your chapter plan on hosting these types of events in the near future?
We are certainly planning to host one Rising Stars event a year. From the feedback we received from our attendees, they liked the idea of not having an educational component. They enjoyed the relaxed and casual atmosphere which they felt allowed them to meet other people in the profession. In the future we hope to hold this type of event in the beginning and towards the end of the year.

ASA congratulates the New York City Chapter for their hard work in hosting this marvelous event. For more information on upcoming events visit ASA Online or call us at (800) 272-8258.

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